Learning the basics of the website software you use on a regular basis.
We customise the course to pay specific attention to the theme and templates your site used on the WordPress platform.
Learn how to manage your content on WordPress;
Create content and publish online
Prepare images for website use
Learn how to use the WordPress customiser to change the layout of your site
Learn CSS techniques to change styling across your website
Learn about Call To Action phrases – what works and where
Learn about funnelling customers towards a desired call to action (Fill out a form, call, etc)
Learn how to build contact forms and lead generators
Learn how to build a subscription module to be used throughout your site to harvest email subscribers
Search Engine Optimsiation (SEO);
Learn how to structure and present content for SEO
Learn how to use alt-tags and semantic structure in web content for search engines
Learn how to use AMP for your blog and brand SEO
Learn about Google and how they work in relation to your industry
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